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Getting the reviews that you deserve
Holidaymakers go through a familiar ritual. Before they book a hotel, they’ll go to TripAdvisor and check out the reviews online. If the hotel has cockroaches in the kitchen, it will be clear in...
View ArticleThe five biggest mistakes to avoid with online reviews
Have you ever searched online to try and find a service in your local area, such as a hairdressers, dentist, car dealership or estate agent? More and more people are opting to seek out products and...
View ArticlePeople are typing your name into search engines – what do they see?
Ever typed your name into any search engines? You many not be alone. There are over 55 million online searches for individual people every month. From friends (or potential love interests) to...
View ArticlePeople Are Typing Your Name Into Search Engines – What Do They See?
A slightly embarrassing question. Do you ever type your own name into search engines? Don’t worry, you are definitely not alone. There are over 55 million online searches for individuals taking place...
View ArticleOnline Reputation: Perception is Changing Your Reality
The way people form ideas about individuals and companies is changing, and changing fast. In the past, reputations were earned slowly, built up through hundreds of interactions. Whether for personal...
View Article4 Ways to Manage Brand Reputation in a Digital World
The processes and priorities of brand reputation management are changing. The balance of power is shifting from brand owners and mass media into the hands of an army of customers sharing opinions...
View ArticlePeople Are Typing Your Name Into Search Engines – What Do They See?
A slightly embarrassing question. Do you ever type your own name into search engines? Don’t worry, you are definitely not alone. There are over 55 million online searches for individuals taking place...
View ArticleOnline Reputation: Perception is Changing Your Reality
The way people form ideas about individuals and companies is changing, and changing fast. In the past, reputations were earned slowly, built up through hundreds of interactions. Whether for personal...
View Article4 Ways to Manage Brand Reputation in a Digital World
The processes and priorities of brand reputation management are changing. The balance of power is shifting from brand owners and mass media into the hands of an army of customers sharing opinions...
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